Why Author’s Still Need an Email List and Newsletter

For authors to gain success, they must play many other roles besides writer of books and articles. To sell books, authors must build a strong online presence to connect with their readers directly. One of the most effective ways to do this is with a newsletter and email list. Newsletters and email lists allow authors to communicate with their audience, promote their work, and build a loyal fan base. Let’s explore the reasons an author … Read more

Why Every Story Needs a Little Humor

Humor adds depth, engagement, and charisma to any story, even if it’s a serious drama or an exciting thriller. Injecting an element of laughter into the narrative connects readers to the characters, creates a sense of realism, and provides a much-needed break from the seriousness of the plot. One of the main reasons every book needs humor is its ability to create a sense of relatability with the reader. Humor is a universal language that … Read more

Why I Love Creating Digital Collage Art

Collage has always felt like controlled chaos to me. It’s the art of taking separate, unrelated pieces and forcing them into conversation. A clock next to a velvet hat. A candle beside a telephone. A mouse standing guard in a mechanical universe of gears. Alone, each element is ordinary. Together, they tell a story. That’s why I love it. Collage lets me build worlds without starting from a blank page. Instead, I start with fragments—textures, … Read more

Interview with Michele Emmy, Author of Pieces of Eight

A while back we published Pieces of Eight by Michele Emmy, and recently we unveiled the new cover for the book, shown to the right. So, it’s about time we post her interview. Michele lives in Littleton, Colorado with her husband and son. A homeschool mom and tutor, she has written scores of parenting and education articles for newspapers and magazines, as well as fantasy and science fiction stories and novellas. A Clarion graduate, decades … Read more

How to Look Like an Expert By Writing a Business Book

Elevate Your Small Business With Expert Book Tips! Discover key strategies in small business marketing, marketing your services, business growth, and speaker marketing to boost your business profile. Are you looking to grow your business, attract more clients, increase revenues, or land those coveted speaking opportunities? You’re in the right place. Today, we’re diving deep into how a business book can transform you from a business owner to a recognized expert in your field. Think … Read more

Managing Automatic Targeting Ads for Books on Amazon’s Sponsored Ads

Now that you’ve completed Automatic Targeting for Books with Amazon Advertising’s Sponsored Ads and let the ad run for a while, it’s time to manage the ad. No, you can’t just set it and forget it. There are a number of things you’ll need to do on a regular basis to make sure the ad delivers results.  NOTE: If you haven’t set up an ad on Amazon yet, click on the title above and set … Read more

Sunflower Life-Cycle: A Hand-Drawn Ink Series Exploring Form and Movement

This sunflower life-cycle series began as a study in shape and transformation. Each illustration was created by hand using ink and pencil, focusing on the evolving structure of the sunflower—from full bloom to curling petals to the dense, textured seed head. Working in black and white strips everything down to essentials. Without color to carry the image, the eye is forced to follow rhythm, shadow, contrast, and line. Every curve, every cluster of seeds, every … Read more

3 Helpful Items to Add to Your Daily Journal

If you keep a daily journal, where you spill thoughts and track progress on your various projects, there are three items you should add to help increase your productivity. These items are quick and easy to add at the beginning of your journal each day. And they all provide a little kick in the butt to keep your goals on track. 1. Note the Week # and Day # I bet that at the beginning … Read more

Frog & Fly: Whimsical Digital Watercolor in Motion

I have always loved frogs. They’re expressive without trying. They sit like tiny philosophers, then launch themselves into chaos without warning. That combination of stillness and sudden movement makes them perfect subjects for illustration. This small frog-themed series was created digitally in Adobe Fresco using watercolor brushes layered with hand-drawn ink outlines. I enjoy blending the softness of watercolor textures with loose, expressive linework. The ink keeps the personality sharp; the watercolor keeps it organic. … Read more

How to Write An Author Bio That Attracts Readers

So you’ve been putting off writing your author bio. Or maybe you wrote one in 10 minutes just to get it done, then you slapped it up on Amazon Author Central with a dulled-out selfie. After all, very few of us enjoy an afternoon of bragging about our books and other accomplishments. And no one reads them anyway, right? Wrong! Your author bio is your business card. It helps you stand out from the rest … Read more

Cover Reveal: 52 Weeks of Victorious Aging

We’re excited to officially reveal the cover for 52 Weeks of Victorious Aging, a thoughtful, uplifting wellness guide by Dr. Martha Lucas and published by ArmLin House Productions. This book marks a special milestone for us—it’s the first book illustrated in-house and a project that blends visual storytelling with practical, life-enhancing guidance. Designed to feel welcoming, calm, and encouraging, the cover reflects the heart of the book itself: progress over perfection, consistency over complexity, and … Read more

eBooks on Sale through January 1st, 2024

All of our eBooks are on sale from .99 – $1.99 until 2024. We have books for kids and adults. We have fiction and nonfiction books too. For Only .99 Cents Pieces of Eight: A desperate Wetworld confronts the reality of the world above in this ecofiction tale. Soaring ocean temperatures are destroying the oceans, the scorching heat and putrid waste slaughtering its denizens. A desperate Wetworld sends one of its own to Dryworld to … Read more

Critique Groups: A Writer’s Lifeline

If you are a writer or aspire to write, you soon discover it’s not as easy as it looks. In fact, it’s the hardest thing I’ve ever done, and I’ve been writing professionally for over thirty years. It’s a career where the minute you think you’ve mastered the craft, your editor returns a document covered in markups and comments that triples the size of your MS Word file. Hence, writers learn quickly to stick together … Read more

How a Song Writer Inspired a Story Writer

Today, I decided to share a paper I wrote a few years ago, when I returned to college for a short time. Surprisingly, I had to retake an English class because it had been too many years since I’d had one. I could have challenged the class, but I thought it might be fun to retake it. What’s funny is that they were willing to accept credits for English classes that are much more complicated. … Read more

Automatic Targeting Ads for Books with Amazon Advertising’s Sponsored Ads

Sponsored Products ads are the type of Amazon ad that authors use to create book ads. Automatic Targeting is one of the ad types, and it is the easiest ad to create. Because automatic targeted ads require little to no planning, these are the perfect starter ads for authors new to advertising on Amazon. It is important to note that automatic targeting is one of the least effective ads because you have little control over … Read more

4 Ways to Login and Access Amazon Ads

Amazon makes it easy for you to access their ads platform from a number of places. The Amazon Advertising dashboard is where you will create new ads and manage existing ads. In this checklist you will access the website and set up your account for the first time. There are also instructions on how to access Amazon Advertising from KDP and Author central. Amazon Ads Website In this section you will access amazonads.com and set … Read more

You Don’t Need a KDP Account to Manage Amazon Ads for Your Books

Amazon Author Central Reports and Marketing Option

If you have an Amazon Author Central account, you’ve probably seen an Amazon Advertising box in the Reports + Marketing section. This is a perfect option for traditionally published authors who don’t have a KDP (Kindle Direct Publishing) account. And it’s quite essential for an author to have an Amazon Advertising account because, as you’ll hear me say over and over again, you won’t sell books on Amazon unless you advertise. You might be afraid … Read more

5 Reasons Author Central is an Essential Part of Your Author Presence in the Amazon Bookstore

Do you want readers to buy your books? Of course you do. Then don’t just put your books in bookstores, put yourself out there too. Amazon’s Author Central brings both you and your books together in one place that you control. Besides introducing you to Amazon’s customer base, it encourages readers to buy more of your books, and here’s how. 1. Author Follows Amazon is invested in understanding their customers’ preferences because it results in … Read more

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