Marketing Advice

Learn from the Best: Insightful Author Interviews

In this piece, we’ll dive into special author interviews. We aim to discover the secrets of their literary success stories. If you dream of writing or love reading, these writer interviews will give you great insights. You’ll learn about the writing journey of accomplished writers. Ready to explore inspirational author stories and understand the author insights in their work? Then let’s begin! Key Takeaways: Sherry Dunn: The Journey of a Children’s Book Author Sherry Dunn is a children’s book author. She first published Maddie & Jasmine, a picture … Read more

Why Authors Need A BookBub Account

Authors need BookBub accounts because the platform offers several valuable tools and opportunities that help boost a book’s visibility, generate sales, and build a loyal readership. Here’s why it’s beneficial: 1. Access to a Large Audience 2. BookBub Featured Deals 3. Reader Reviews and Recommendations 4. Follow and Engage with Readers 5. Advertising Options 6. Promotion of Discounted or Free Books 7. New Release Alerts 8. Visibility Beyond the Usual Platforms 9. Insight and Analytics … Read more

Promote Your Book: Top Book Promotion Services You Need

Are you an author hoping to get more eyes on your book? Getting noticed is tough with so many books around. But, no worries! We’ll look at great book promotion services. These will help your book get seen and connect with readers. They work for self-published and traditionally published authors alike. You’ll get tools and tips for an effective book promotion. Book promotion includes more than just ads. It features things like teasers, bios, trailers, and … Read more

Boost Your Sales: Effective Book Marketing Strategies

Are you finding it tough to sell your book and reach more readers? Do you want to improve your marketing to grab your target audience? You’re in the right place. This article will show you how to boost sales and reach more readers with smart marketing strategies. Whether you’re just starting or have published books before, these tips and tricks are for you. Key Takeaways: Identifying a Target Audience Before starting any book marketing, find out who will … Read more

5 Essential Reasons Every Author Needs a Website

In the digital age, establishing an online presence is more important than ever, especially for authors looking to build their brand and connect with their audience. While social media platforms and online marketplaces offer avenues for engagement, nothing quite compares to the versatility and control provided by a personal website. For authors, a website serves as a central hub that not only showcases their work but also offers a platform to engage directly with readers, … Read more

Unlocking Your Audience: A Guide to Analyzing and Identifying Your Ideal Reader

How to Analyze and Identify Your Reader Step 1: Define Your Genre and Subgenre Step 2: Create a Reader Profile Step 3: Research Existing Readers Step 4: Use Social Media Step 5: Conduct Surveys and Polls Step 6: Engage with Online Communities Step 7: Analyze Sales Data and Reviews Step 8: Leverage Email Marketing Step 9: Utilize Book Promotion Platforms Step 10: Attend Genre-Specific Events By following these steps, you can develop a detailed understanding … Read more

Why Author’s Still Need an Email List and Newsletter

For authors to gain success, they must play many other roles besides writer of books and articles. To sell books, authors must build a strong online presence to connect with their readers directly. One of the most effective ways to do this is with a newsletter and email list. Newsletters and email lists allow authors to communicate with their audience, promote their work, and build a loyal fan base. Let’s explore the reasons an author … Read more

Managing Automatic Targeting Ads for Books on Amazon’s Sponsored Ads

Now that you’ve completed Automatic Targeting for Books with Amazon Advertising’s Sponsored Ads and let the ad run for a while, it’s time to manage the ad. No, you can’t just set it and forget it. There are a number of things you’ll need to do on a regular basis to make sure the ad delivers results.  NOTE: If you haven’t set up an ad on Amazon yet, click on the title above and set … Read more

How to Write An Author Bio That Attracts Readers

So you’ve been putting off writing your author bio. Or maybe you wrote one in 10 minutes just to get it done, then you slapped it up on Amazon Author Central with a dulled-out selfie. After all, very few of us enjoy an afternoon of bragging about our books and other accomplishments. And no one reads them anyway, right? Wrong! Your author bio is your business card. It helps you stand out from the rest … Read more

Automatic Targeting Ads for Books with Amazon Advertising’s Sponsored Ads

Sponsored Products ads are the type of Amazon ad that authors use to create book ads. Automatic Targeting is one of the ad types, and it is the easiest ad to create. Because automatic targeted ads require little to no planning, these are the perfect starter ads for authors new to advertising on Amazon. It is important to note that automatic targeting is one of the least effective ads because you have little control over … Read more

4 Ways to Login and Access Amazon Ads

Amazon makes it easy for you to access their ads platform from a number of places. The Amazon Advertising dashboard is where you will create new ads and manage existing ads. In this checklist you will access the website and set up your account for the first time. There are also instructions on how to access Amazon Advertising from KDP and Author central. Amazon Ads Website In this section you will access amazonads.com and set … Read more

You Don’t Need a KDP Account to Manage Amazon Ads for Your Books

Amazon Author Central Reports and Marketing Option

If you have an Amazon Author Central account, you’ve probably seen an Amazon Advertising box in the Reports + Marketing section. This is a perfect option for traditionally published authors who don’t have a KDP (Kindle Direct Publishing) account. And it’s quite essential for an author to have an Amazon Advertising account because, as you’ll hear me say over and over again, you won’t sell books on Amazon unless you advertise. You might be afraid … Read more

5 Reasons Author Central is an Essential Part of Your Author Presence in the Amazon Bookstore

Do you want readers to buy your books? Of course you do. Then don’t just put your books in bookstores, put yourself out there too. Amazon’s Author Central brings both you and your books together in one place that you control. Besides introducing you to Amazon’s customer base, it encourages readers to buy more of your books, and here’s how. 1. Author Follows Amazon is invested in understanding their customers’ preferences because it results in … Read more