book marketing

Write On: Practical Writing Advice for Aspiring Authors

Do you dream of being a successful writer? This article is for you, whether you’re starting or improving. It will give practical tips to help you succeed. It covers everything from creating good habits to facing publishing challenges. This guide aims to sharpen your skills, boost your confidence, and inspire your creativity. Are you ready to elevate your writing game? Key Takeaways: The Importance of Writing and Reading To get better at writing, you need … Read more

Decoding Reader Assessments: How Nonfiction Authors Can Benefit

A reader assessment for nonfiction authors serves a similar purpose as it does for fiction authors, but it focuses on different aspects that are critical to nonfiction works. Here are the key components typically included in a reader assessment for nonfiction authors: Content Accuracy: Feedback on the accuracy and reliability of the information presented. Readers assess whether the facts, data, and references are correct and credible. Structure and Organization: Insights into how well the content … Read more

Understanding Reader Assessments: A Crucial Tool for Fiction Authors

A reader assessment for authors is a tool or process used to gather feedback from readers about a manuscript or published work. It provides authors with insights into how readers perceive their storytelling, what aspects are engaging or need improvement, and how effectively they communicate their message to a reader. Here are some common components of a reader assessment: Plot and Structure: Feedback on the overall plot, pacing, and structure of the story. This includes … Read more

Automatic Targeting Ads for Books with Amazon Advertising’s Sponsored Ads

Sponsored Products ads are the type of Amazon ad that authors use to create book ads. Automatic Targeting is one of the ad types, and it is the easiest ad to create. Because automatic targeted ads require little to no planning, these are the perfect starter ads for authors new to advertising on Amazon. It is important to note that automatic targeting is one of the least effective ads because you have little control over … Read more

You Don’t Need a KDP Account to Manage Amazon Ads for Your Books

Amazon Author Central Reports and Marketing Option

If you have an Amazon Author Central account, you’ve probably seen an Amazon Advertising box in the Reports + Marketing section. This is a perfect option for traditionally published authors who don’t have a KDP (Kindle Direct Publishing) account. And it’s quite essential for an author to have an Amazon Advertising account because, as you’ll hear me say over and over again, you won’t sell books on Amazon unless you advertise. You might be afraid … Read more