writing

Your Book Is Not the Business: What a Business Book Is Actually Supposed to Do

There’s a moment every business owner hits after publishing their book. You upload it. You announce it. Maybe you even get a few congratulations, a handful of sales, and a tiny spike of excitement. And then… nothing. No flood of clients. No speaking invitations. No magical transformation into “thought leader of the year.” Just a book sitting there. Here’s the truth most people don’t want to hear: Your book was never supposed to be the … Read more

Stop Repeating the Same Sentence Structure Before Your Writing Puts People to Sleep

If your writing feels dull, it’s not always the content. Sometimes it’s the rhythm. And more often than not, that rhythm is being quietly wrecked by repetitive sentence structure. The Issue Writers fall into patterns without realizing it. They start sentences the same way. They follow the same structure. They repeat the same rhythm over and over. It looks something like this: She walked into the room. She looked around carefully. She noticed the broken … Read more

What to Include in a Business Book

A book about your business is a valuable tool for showcasing your company’s history, values, and achievements. It serves as a testament to your hard work, dedication, and innovation. When creating a book about your business, there are several key elements to include to make it a comprehensive and engaging read for your audience. One of the most important things to include in a book about your business is the historical context of how your … Read more

Stop Filtering Every Moment Through Your Character And Let the Scene Do the Work

One of the fastest ways to weaken a scene—without realizing you’re doing it—is by filtering everything through your character. Is your writing filled with these? I saw.She noticed.He heard.She felt.I realized. These words seem harmless. They feel natural. They even feel like they help anchor the reader in the character’s experience. They don’t. They create distance, and distance kills immersion. The Issue Filtering happens when the writer inserts the character’s perception between the reader and … Read more

The 5 Biggest Time Wasters When Writing a Business Book (And How to Cut Them Fast)

Most business books don’t fail because people can’t write. They fail because too much time is wasted on the wrong things. If writing your book feels slow, overwhelming, or like it’s never going to be finished… you’re probably stuck in one (or more) of these. Let’s fix that. 1. Endless Editing Loops What it looks like: You rewrite the same chapter over and over, trying to “get it right” before moving on. Why it’s a … Read more

The Top 3 Challenges Business Owners Face When Writing a Book

Writing a book can be a transformative endeavor for business owners, but it also comes with its own set of unique challenges. These challenges can make the process seem overwhelming and daunting. Here are three main issues that business owners commonly face when embarking on the journey of writing a book: 1. Time Management Business owners often struggle to find the time to write due to their demanding schedules. Balancing the daily operations, meetings, and … Read more

The Problem with “There Was” Sentences

One of the easiest ways to weaken a sentence is to begin it with “There was” or “There were” or “There is.” These sentence openings rely on a placeholder instead of leading with the person, object, or action that actually matters. While this structure isn’t always wrong, frequent use creates slow, indirect prose and hides the real subject of the sentence. Consider this example from the world of Pinocchio: There was a boy standing in … Read more

Unlock Your Business’s Potential: The Power of Publishing Your First Book

Have you ever considered writing a book but felt overwhelmed by the idea? As a business owner, you already possess a wealth of knowledge and experience that can be shared with a broader audience. Publishing a book is not just about telling your story or sharing your expertise; it’s a powerful tool that can elevate your business to new heights. Here’s why you should take the plunge and how you can make the process smoother. … Read more

The Problem with “It Was” Sentences

One of the easiest ways to weaken a sentence is to begin it with “It was.” Writers use this structure constantly in early drafts because it feels natural while telling a story. Unfortunately, sentences that begin with “It was” often delay the real subject of the sentence and drain energy from the prose. Instead of presenting a clear image or action, the sentence introduces a vague placeholder. Consider the difference. It was strange for Pinocchio … Read more

When Your Supporting Character Starts Stealing the Show: How POV Drift Weakens Your Protagonist (and How to Stop It)

There’s a quiet problem I see in developing manuscripts all the time. It doesn’t show up in grammar. It doesn’t show up in plot summaries. It doesn’t even show up in outlines. It shows up on the page. Your supporting character is stealing the story. You didn’t mean for it to happen. You still believe your protagonist is the main character. But somewhere along the way, emotional gravity shifted. And now the wrong character owns … Read more

Why Writing for 8–10 Year Old Readers Is Not the Same as Writing for Adults

One of the biggest misunderstandings new writers have is assuming that children read and process stories the same way adults do—just with simpler words. They don’t. Writing for younger readers requires different structural decisions, not just lighter language. How Younger Readers Experience Stories Readers aged 8–10: They are still developing the ability to: This is not a limitation—it’s a developmental reality. Why Adult Techniques Don’t Translate Techniques that work in adult fiction often fail for … Read more

Why Stories Need One Protagonist (and Why Supporting Characters Should Stay Supporting)

One of the most common structural mistakes new writers make is confusing importance with point of view. Just because a character plays a significant role in the story does not mean they should carry POV. In fact, giving POV to too many characters—especially in books for younger readers—often weakens the story instead of strengthening it. At the heart of this issue is a misunderstanding of what a protagonist actually is. What a Protagonist Does A … Read more

How to Fix POV: Why Omniscient Openings Break Your Story (and How to Fix Them)

One of the most common point-of-view mistakes in fiction happens right at the beginning of a chapter. Writers often slip into third person omniscient without realizing it, especially when trying to introduce characters quickly or establish mood. The result is usually subtle—but damaging. Readers feel distance instead of immersion, confusion instead of clarity, and a sense that the story is being summarized rather than experienced. Let’s look at why this happens and how to fix … Read more

Choosing Point of View Characters: Why Fewer POVs Make a Stronger Story

One of the most common mistakes new fiction writers make isn’t sentence-level craft or weak dialogue—it’s choosing too many point-of-view characters. Adding POVs often feels like depth. In reality, it usually creates confusion, weakens the protagonist, and fractures the story’s emotional core. Choosing POV characters is not about fairness or variety; it’s about story leadership. Let’s talk about how to choose POV characters intentionally—and why restraint matters. POV Is Narrative Power When you give a … Read more

Step-by-Step Guide to Writing Your First Business Book

Are you an expert in your field, eager to share your knowledge and insights with a wider audience? Have you always dreamt of writing a business book but didn’t know where to start? Look no further! This comprehensive step-by-step guide will provide you with the roadmap you need to transform your expertise into print. From determining your book’s premise and outlining its structure to navigating the complexities of publishing and promotion, this guide covers every essential aspect … Read more

The “Would” Problem: When Conditional Verbs Weaken Storytelling

One small word can quietly drain energy from a memoir: would. Writers of fiction and nonfiction often use would when describing past experiences, but the word frequently creates distance between the reader and the action. Instead of stating what happened, the sentence shifts into a conditional or habitual structure that weakens the verb. Consider this example: Pinocchio would lie whenever he was afraid. This sentence summarizes behavior rather than showing it. Now compare it to … Read more

Mastering Research Techniques: Effective Methods for Gathering Accurate Information and Sources

In the world of nonfiction writing, thorough research is the cornerstone of credibility and depth. Whether you’re writing a biography, a historical account, or a business book, mastering research techniques is essential. Here we will explore effective methods for gathering accurate information and sources, including the use of archives, libraries, and digital resources to enrich your nonfiction work. Understanding the Importance of Research Before diving into specific techniques, it’s important to understand why meticulous research … Read more

The Problem with “Seemed” Sentences

Words like seemed, appeared, and phrases such as seemed like often weaken a sentence by introducing uncertainty where the writer could state the idea directly. These words act as filters between the reader and the moment being described. Instead of presenting the experience clearly, the sentence suggests that the narrator is interpreting or guessing. Consider this example from the world of Pinocchio: It seemed like Geppetto was disappointed. Now compare it to a more direct … Read more

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