Why Writing A Book Is Great For Business

Boost Your Business with a Book: The Ultimate GuideDiscover how writing a book can elevate your small business marketing, enhance client attraction, and position you as an authority in your field. Have you ever thought about writing a book for your business? No? Well, let’s chat about why it might just be one of the best moves you could make. Imagine, for a moment, your business as a magnet. Now, what if I told you … Read more

Reasons to Write a Business Book

With so many competitors out there, how do you stand out amongst business owners in your field? How about writing a business book? At the very least, having a book you can hand to a potential client puts you ahead of those who haven’t published. Also consider that the book you write is your personal touch on your area of expertise. It’s your glorified business card, and it tells customers why they should do business … Read more

Automatic Targeting Ads for Books with Amazon Advertising’s Sponsored Ads

Sponsored Products ads are the type of Amazon ad that authors use to create book ads. Automatic Targeting is one of the ad types, and it is the easiest ad to create. Because automatic targeted ads require little to no planning, these are the perfect starter ads for authors new to advertising on Amazon. It is important to note that automatic targeting is one of the least effective ads because you have little control over … Read more

You Don’t Need a KDP Account to Manage Amazon Ads for Your Books

Amazon Author Central Reports and Marketing Option

If you have an Amazon Author Central account, you’ve probably seen an Amazon Advertising box in the Reports + Marketing section. This is a perfect option for traditionally published authors who don’t have a KDP (Kindle Direct Publishing) account. And it’s quite essential for an author to have an Amazon Advertising account because, as you’ll hear me say over and over again, you won’t sell books on Amazon unless you advertise. You might be afraid … Read more

5 Reasons Author Central is an Essential Part of Your Author Presence in the Amazon Bookstore

Do you want readers to buy your books? Of course you do. Then don’t just put your books in bookstores, put yourself out there too. Amazon’s Author Central brings both you and your books together in one place that you control. Besides introducing you to Amazon’s customer base, it encourages readers to buy more of your books, and here’s how. 1. Author Follows Amazon is invested in understanding their customers’ preferences because it results in … Read more